Free Paid-Growth Audit Call

On the call

What you'll walk away with. In 30 minutes.

This isn't a sales call dressed up as an audit. Caden opens your account live, runs the same diagnostic he runs on every client, and tells you the truth about what he sees.

01 / TEARDOWN

A Live Meta Ads Teardown

We open your Meta Ads Manager together and go through it line by line. Account structure, audiences, creative, attribution, the works, called out in real time.

On screenYour account

02 / DIAGNOSIS

Exactly Where Spend Is Leaking

The gap between what Meta reports and what your P&L actually sees is where most brands at your stage bleed money. We find yours and quantify it.

You leave withYour leak map

03 / PLAN

Your 3 Highest-Leverage Moves

You leave with the three changes that will move your number the most over the next 90 days, prioritized and specific to your brand, whether you work with us or not.

BreakdownTop 3 · ranked

Fit check

Built for $25k+/month ecommerce brands. Not for everyone else.

For you Book a call →

✓You're doing $25k+/month in ecommerce revenue and want to scale paid profitably
✓Your paid, email, SMS, and retention are run by different people who don't talk
✓You suspect your agency is hiding behind "the algorithm changed" excuses
✓You want someone senior in the account, not a junior AM with a template

Not for you Skip this

×You're pre-revenue or pre-product-market fit. The audit assumes real paid spend to work with
×You want a channel specialist (paid-only, email-only). We only work integrated
×You're looking for junior execution at the lowest possible cost
×You're in a regulated category (aggressive supplements, CBD, gambling)

Real receipts

Three brands. Numbers that moved.

Every win below measured on blended revenue, not platform ROAS, not attributed conversions. Real dollars, real P&L.

Cause · Merch ★★★★★

TPUSA

Foundation + Channel Stack · 90 days

Meta ROAS

Broken→3.13×

Channels

1→4

Time

90d

Tracking had been broken for months and the account structure was a mess of overlapping audiences fighting each other. We rebuilt the foundation first… then layered in Google at 4.45×, CTV on Vibe at 3.6×, and queued Snapchat with $30k spend plus a $30k credit.

The ROAS was always there. It was just hidden underneath all the broken plumbing.Operator perspective · TPUSA engagement

F&B ★★★★★

American Dream Nut Butter

Creative Engine + Lifecycle · 6 months

Blended ROAS

2.1×→4.5×

Repeat rate

Moved · materially

Time

6mo

Weeks away from their first sub-seven-figure month in years. Same product, same audience, but the previous agency had been running the same creatives on rotation for months and the engine had quietly stopped… we rebuilt concept-level testing on a fixed Wednesday ship cadence with cohort-tagged welcome and post-purchase flows.

Same audience, same product. The engine alone moved the number.Operator perspective · ADNB engagement

Restricted Category ★★★★★

ALP

Alternative-Channel Paid Stack · 90 days

Rumble ROAS

0→3.16× peak

AppLovin

1.8× & climbing

Time

90d

Locked out of Meta and Google entirely. Most agencies decline this brief because it's significantly harder than standard DTC… we built the entire paid engine on Rumble, AppLovin, X, and Truth Social, treating every platform as a real channel rather than a backup.

Every channel works if you assign it a real role and build the system underneath it.Operator perspective · ALP engagement

Before / After

The numbers we're hired to move. Actually moved.

Four engagement snapshots across real Connect Social clients. Results are not typical and will vary by category, starting position, and ad spend.

TPUSA · Foundation · 60 days

Meta ROASBroken

After3.13×Recovered

Rebuilt account structure, attribution, conversion tracking, and creative concentration… the ROAS was always there, just hidden under the plumbing.

TPUSA · Channel Stack · 90 days

Channels live1 (Meta-only)

After4 channels+300%

Layered in Google at 4.45×, CTV on Vibe at 3.6×, plus Snapchat queued with $30k spend and a $30k ad credit… real stack, every role defined.

American Dream Nut Butter · 6 months

Blended ROAS2.1×

After4.5×+114%

Same audience, same product. Rebuilt concept-level creative testing on a fixed Wednesday cadence with cohort-tagged retention… the engine alone moved the number.

ALP · Restricted Category · 90 days

Rumble ROAS0 (no channel)

After3.16× peak2×+ sustained

Locked out of Meta and Google. Built paid from scratch on Rumble, AppLovin, X, and Truth Social… every channel made to work with a real role underneath it.

What founders say, unprompted.

★★★★★4.9 · 60+ reviews

★★★★★

A great team to work with. Highly focused on performance, they deliver what's communicated to them… and don't over-promise when they don't think it's realistic. I recommend them.

Ken Truong · Marketing, The Epoch Times

★★★★★

Their willingness to jump in and help wherever needed, at any time of day, was invaluable. We always knew we could count on them… they helped us grow and scale our startup business very quickly.

Sarah Gabel Seifert · Co-Founder & President, EveryLife

★★★★★

Several years working with Jake and his team. Their expertise in performance marketing has been instrumental in scaling brands effectively… I can confidently say they are the best at what they do.

Andrew Northwall · COO, Truth Social

Who you'll talk to

Your call is with Caden.

Not a setter. Not a junior AM. The person who actually runs growth, in your account, on the call.

Caden Durkin

Head of Growth · Connect Social

Caden runs growth at Connect Social and has spent the better part of the last decade in DTC accounts at every stage you can imagine. He runs the same integrated playbook across every brand on the logo grid, refined every quarter as the platforms shift and the customers change.

i.10+ years running paid & lifecycle for DTC brands at $100k–$5M/month

ii.Scaled 60+ brands past $[X]M in annual revenue

iii.Featured in [Publication], [Podcast], spoke at [Event]

iv.He's in your account, on your calls, writing your creative briefs.

How the call works

30 minutes. No pitch deck.

We open your account on minute one. You leave with a plan whether or not we ever work together.

0–5 min

Step 1

Where you are now

Your numbers, your goal, your bottleneck.

5–20 min

Step 2

Live Meta Ads teardown

Your account, on screen, line by line.

20–28 min

Step 3

Your 3 highest-leverage moves

Prioritized, specific, yours to keep.

28–30 min

Step 4

Next steps, if it's a fit

Only if you want them. No pressure.

Common questions

Ask before you book.

Actually free. The catch: you spend 30 minutes with us. Some of you will take the plan and run it yourselves and we'll never hear from you again, and that's fine. Some will want us to run it for you. Either outcome works.

No. We open your account and do real work for 25 of the 30 minutes. If it's a fit to work together, we'll say so in the last few minutes, and only if you want to hear it. You leave with the plan regardless.

Probably not, and we'd rather tell you now. The audit assumes real paid spend and product-market fit to work with. Under that, the highest-leverage move is usually product and offer, not ad-account surgery.

For the live teardown, you'll screen-share your Meta Ads Manager on the call. Nothing to grant in advance, nothing saved on our end. You drive, we read it with you.

Two browser tabs: your Meta Ads Manager (last 30 days) and your Shopify or blended-revenue dashboard. That's it. Come as you are.

Caden. Always Caden. The whole premise of Connect Social is "no AM layer," which applies to these calls too. If he's sick, we reschedule rather than hand you off.

Get a free paid-growth audit of your Meta Ads, live, with our Head of Growth.

What you'll walk away with. In 30 minutes.

A Live Meta Ads Teardown

Exactly Where Spend Is Leaking

Your 3 Highest-Leverage Moves

Built for $25k+/month ecommerce brands. Not for everyone else.

Three brands. Numbers that moved.

The numbers we're hired to move. Actually moved.

What founders say, unprompted.

Your call is with Caden.

Caden Durkin

30 minutes. No pitch deck.

Ask before you book.

Your next 30 minutes vs. your next quarter.